November 2024

AI & the Future of Real Estate

Posted on Nov 28, 2024



Many industries are rapidly evolving with the use of new technologies, and real estate is no exception. This McKinsey article estimates that AI could help generate $110 to $180 billion or more in value for the real estate industry.

However, in order to see this value, the industry has to grow and change alongside this technology. AI, VR, AR—what do...

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Investment Potential: Winter Cottages

Posted on Nov 21, 2024


For many Canadians, a cottage is a summer vacation property and not a place you stay during winter. Though summer cottages are a solid and sound investment, winter cottages shouldn't be overlooked.

Canada is known for its beauty in winter, and winter properties in popular locations such as Muskoka or Banff can capitalize on both the scenery of the...

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Colour Psychology in Staging

Posted on Nov 14, 2024



You may have heard that certain colours can subconsciously evoke certain emotions. For example, it’s said red and yellow can make you hungry. (Is that why so many fast-food brands use reds and yellows in their logos?) So, how can you make these colour perceptions work for you in staging? 

The Goal of Staging

When staging a home, the aim is to make it...

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Investment Potential: Single-Family Homes

Posted on Nov 07, 2024


Single-family homes have been a stable and solid investment for many years. The demand for single-family homes continues to grow and remains an excellent investment for buyers despite mortgage rates currently almost double their 10-year average. Many experts believe that single-family homes are expected to outperform other property types in the lon...

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